Google and APFM to Share Insights at AgeTech 2014 Conference
A Place for Mom’s Chief Marketing Officer, Ed Nevraumont, and Google’s Head of Industry, Cathy Smith, will be speaking at this year’s AgeTech West Technology Conference and Expo. Learn how you can receive an exclusive discount to this year’s conference that is focused on transforming aging services through technology.
AgeTech West is a collaborative group dedicated to advancing technology within aging services. “We believe that technology-enabled aging services can help older adults achieve greater connected independence, safety and security, socialization and wellness, and management of personal health while improving care delivery, coordination and efficiencies.”
This year’s conference in Seattle will explore how technology can improve the aging user experience. You’ll hear from older adults who will provide their personal feedback about technology, and also from aging service providers who will share their experiences with meeting the needs of older adults through new technologies.
With leaders in aging services and technology like A Place for Mom, Microsoft, Google, Panasonic, Intel, Care Innovations, Caremerge, LivWell Health and others –  the goal is to address how revolutionizing aging services through improved technology will provide more efficient and person-centered care for older adults.
Connecting with Older Adults through Search
Included in this year’s speaking sessions are APFM’s Chief Marketing Officer, Ed Nevraumont, and Cathy Smith, Head of Industry at Google, on¬†‚ÄúTransforming the Aging Services Experience Begins with the First Encounter.‚Äù They will present how aging services can better connect with older consumers and their adult children by understanding how they are searching online for information. Some of the questions they’ll answer include:
- How are older adults and families searching for information on Senior Housing, or are they?
- What are they looking for and what do they really want?
- How are you prepared to meet specific needs and interests with a personally tailored set of service offerings?
Google and A Place for Mom will show senior living providers how to understand potential consumer search information and what tools are available to aging services to reach these consumers. Don’t miss out on this informative session the morning of November 18, 2014.
Special Discount Offer for Partner Communities
A Place for Mom is pleased to offer partners a discounted registration rate of $275 for the AgeTech West 2014 Conference & Tech Expo: “Sync in Seattle: Transforming the Aging Services Experience,” November 17-18, 2014 in downtown Seattle, WA.
Select the “Supporting Organization Registration” option and list “A Place for Mom” as the supporting organization. For registration and complete conference program, exhibiting and sponsorship opportunities, click on the image below.